The Hampshire Copywriters

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Category Archives: WORD-right blog

How Tefal #Failed the Accessibility Test

As a copywriter, I have to say Tefal’s disregard of accessibility is a disgrace! If all their instruction leaflets are like this, I won’t be buying another Tefal product in a hurry. I know using an iron isn’t rocket science and I’ve been ironing for more years than I’d care to remember. I don’t do… Continue Reading

SEO Copywriting Makes Beautiful Bells Ring

Beautiful Bells, a bell tent hire company based in Portsmouth, launched last summer. WORD-right and WEB-right were delighted to be asked to develop their website. Although the site wasn’t going to go live until the new year, Beautiful Bells had already secured their domain name and set up a Facebook page. Initially, we created a… Continue Reading

Customer case studies – content marketing at its best

Everyone knows referral business is the best.  What better way to gain new customers or clients than by recommendation?   In general, people are more likely to buy products rather than services online.  Because it’s a simple transaction, they know exactly what they’ll get for their money.  And, if they pay by credit card, they… Continue Reading