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There’s no doubt about the benefits of blogging. But to be successful, your blog has to be informative, interesting and a good read. And if you’re a busy person, there’s no doubt either that blogging takes time. But if you don’t have the time or the writing skills, you don’t have to forego the benefits… Continue Reading
There are going to be times when every copywriter is faced with a moral dilemma. But when it comes to business, we firmly believe ethics must come first. One evening I was still at my desk working late and automatically answered the phone when it rang, despite it being well out of office hours. My… Continue Reading
Trends change in marketing as they do in everything else, but there is no doubt content marketing is here to stay. It occurred to us here at WORD-right that everyone except us had a content marketing blog, so we thought it was about time we had one too! Marketing is an endless maze of jargon… Continue Reading